Tour 2: Roche - History
History, Art and Architecture
Roche buildings express a good deal about the corporate culture.
They follow the same seven architectural principles worldwide.
“What a city has to say must find expression in its architecture.” This statement by Walter Wallmann, the former Lord Mayor of Frankfurt/Main, is equally true of corporate architecture. In other words, architecture expresses what a company has to say. In 1935, Otto R. Salvisberg was commissioned by Roche in Basel to design a new administration building (Building 21). The attributes of “clarity” and “timeless functionality” have since been the hallmarks of Roche architecture and epitomize the company credo. The concept of “spartan elegance” can also be used to characterize Roche buildings worldwide.
For this tour, participants must be known two days before, therefore sign up at the information desk (Kollegienhaus) latest until Tuesday, 3pm, please!
Maximal number of participants: 40 (2 groups à 20 people)
Meeting time: 17:40, sharp!
Meeting point: In front of the Main Entrance, ground level, Conference Center. [BC]2 staff will await and guide you from there. Follow the sign “Tour 2/ Roche”.
